About

 

Gigi & Luka is a consulting service provided by Mio Hayashi.

Born in Kamakura, Japan, Mio enrolled in a Swiss boarding school, after finishing which, went on to New York to study Marketing and International Business at Stern School of Business at New York University. During her studies, she completed an internship program at Onward Kashiyama New York Showroom, and also worked as a part-time staff at Helmut Lang boutique in SOHO.

Upon graduation, she started her full time position at Awake, a Japanese brand of skincare and color with a distribution at prestigious department stores within the US. After a number of years working at the New York office, she decided to leave for Barcelona in 2008, in pursuit of creating a new lifestyle.

Gigi & Luka was born out of her passion for creativity as a way to apply her knowledge in beauty and fashion, experiences living in different cultures, as well as keen eyes for details and trends.

Her area of expertise includes marketing strategy, trend research and generating brand content. She has worked as a consultant to beauty and fashion brands, trend research agencies, and publishing media as a journalist. She is fluent in Japanese, English and Spanish.

To find out more about some of the clients she worked with, click here.

 

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